09 Oct 2017
PCMag Award 2017
Sydney, Australia - 9th October, 2017– Producing a reliable printer is no easy task, but Brother’s customer first approach has demonstrated high performance in the past and this year has been no different. Once again, Brother proves to be the leader in home and business solutions and has been recognised with its’ fifth consecutive win for PCMags’ Business Choice Award, and its’ ninth consecutive Readers’ Choice Award for best printers of 2017.
This year, Brother has continued its dominance with satisfaction ratings improving across the board of PCMags’ categories, even more so than previous years. “For 2017, the work printers from Brother are so far ahead of the competition, they leave rivals in the dust,” said Ben Gottesman, PCMag. And if winning the award wasn’t enough, Brother topped every single category that was measured in the Business Choice Award scope this year.
Brother was also consistently awarded recognition from the readers of PCMag, receiving the highest overall satisfaction rating for printers less than a year old, home printers, inkjet all-in-one devices, monochrome laser printers, and monochrome laser all-in-ones.
“It's had a good decade,” said Gottesman. “The company's formula is very straightforward, though apparently not so easily replicated by its competition: make easy to set up, reliable printers that produce excellent output and don't cost a lot to operate. This year, many of Brother's satisfaction ratings got even better—if only slightly—from the year before.”
The PCMag Readers’ Choice Awards are based on overall customer satisfaction and printer attributes including setup, reliability, printing quality, technical support, repairs and the cost of consumables. Whereas the PCMag Business Choice Award also takes into consideration the likelihood to recommend the brand, with Brother leading the pack at a high 8.7.
“Putting stars in the eyes of our office-bound readers. Clearly if your business is on the hunt for a world-class printer for all your document needs, the choice is to pick your Brother,” Gottesman states. “Brother continues to fire on all cylinders, winning its’ ninth straight Readers’ Choice Award for printers. Nearly every way you slice it from overall satisfaction to satisfaction with reliability and the cost of inks and toners, Brother rates the best.”
The PCMag Business Choice and Readers’ Choice winners are determined by an email survey of PCMag community members that subscribe to the Readers' Choice Survey mailing list. This year’s survey was conducted between June 26, 2017 and July 17, 2017. Respondents were asked to rate their printer using multiple questions about their overall satisfaction with the solution, as well as experiences with technical support within the past 12 months.
About PCMag Readers’ Choice Awards
PCMag, a trusted source of IT industry reviews, regularly asks its readers to rate the companies they think make the best products and provide the absolute pinnacle of technical support and customer service. Now in its 29th year, PCMag’s Readers’ Choice Survey on service and reliability focuses on awarding the companies their readers love and has become a prestigious award in the IT industry.