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A label printer is a device built specifically for printing labels instead of standard documents. Unlike regular printers, these machines are designed to handle adhesive media and deliver clear, durable results.
Common uses include:
• Product and price labels in retail environment
• Barcodes for inventory and stock management
• Shipping labels for parcels and logistics
• Office organisation such as files, folders and cables
• Personal use like school supplies or household storage
Whether for professional or personal needs, a label printer makes printing labels faster and easier than using a standard printer.
Handheld & Portable Label Printers
Compact and easy to carry, these small label printers are ideal for home, school or mobile work environments. Brother’s handheld models like the PT-H110 make labelling files, stationery, storage boxes and school supplies quick and convenient. For tougher on-site jobs, tradies and contractors can step up to the PT-E560BTVP from our PT-E range - built for clear, durable, professional labels on cables, panels and equipment.
Desktop Label Printers
Desktop models like the PT-D610BT provide greater flexibility for labelling tasks. These are well-suited for offices, schools and small businesses that need professional-looking labels for organisation, filing systems or customer-facing applications. Many models feature connectivity options like USB, Wi-Fi and Bluetooth to simplify printing labels from laptops and smartphones simple.
Industrial Label Printers
Built for demanding environments, industrial label printer machines like the TJ-4522TN create durable labels commonly used for food and beverage labels, logistics and manufacturing and warehouse stock management.
If you’re seeking a budget-friendly solution, compact models are perfect for office organisation or light office tasks where labelling needs are occasional and straightforward. Entry-level models such as the PT-H110 provide quick, easy labelling at a low upfront cost. While more affordable devices may not include advanced features like wireless connectivity or high-speed printing, they remain practical for everyday use.
Direct thermal printers like the TD-4550DNWB are designed for fast-turnaround tasks. They use heat-sensitive media to produce sharp, accurate labels without ink or toner, making them cost-effective and low-maintenance.
For long-lasting, high-resolution results, thermal transfer printers like the TD-4750TNWB use a ribbon to apply durable text and graphics onto labels. They’re ideal for applications that demand longevity, such as product identification, compliance labelling and outdoor use. Thermal transfer technology produces labels that resist fading, chemicals and extreme conditions.
Both models are popular with eCommerce sellers, retailers and logistics operators for printing shipping labels, barcodes and receipts. The most important things to consider when selecting between the two technologies are the required lifetime of the label/printed media and the type of environment to which the label will be exposed.
You can learn more about it here: direct thermal vs thermal transfer labels printers.
• Print Quality - Brother labellers deliver high-resolution output for clear text, sharp barcodes and durable identification labels. Laminated TZe tapes for the P-touch range are resistant to fading, smudging and abrasion.
• Connectivity Options - Many Brother models include Wi-Fi, Bluetooth or USB, allowing seamless printing from laptops, tablets and smartphones. Selected printers also support Brother iPrint&Label for direct mobile printing.
• Portability & Size – Handheld and small label printers are lightweight and battery-powered for flexible use at home, school or on job sites. Desktop models provide greater speed and media capacity for high-volume applications.
• Media Compatibility – Brother printers support a wide range of label tapes and rolls, from laminated TZe tapes to DK rolls and continuous media. Options include multiple widths, colours and adhesive strengths for specialised applications.
• Ease of Use – Check models with intuitive interfaces, one-touch keys and software compatibility (including free labelling software P-touch Editor and mobile apps) to make setup and operation straightforward. Templates and auto-formatting functions simplify repetitive labelling tasks.
• For portability – select a handheld or portable label printer such as the PT-P910BT. Compact and battery-powered, these models are ideal for quick, on-the-go labelling at home, school or on site.
• For creative use – explore labellers like the VC-500W. These printers support full-colour printing for scrapbooking, personalisation and decorative projects.
• For small business/eCommerce – choose a Shipping Label Printer such as the QL-1110NWB. Using direct thermal technology, these models are designed for printing shipping labels from popular ecommerce platforms like Woocommerce, shopify, eBay and more.
• For trade environments – opt for a Professional or Industrial Label Printer like the PT-E560BTVP. These models support heat-shrink tubes, durable laminated tapes and are built to meet compliance standards in electrical and datacom industries.
• For industrial environments – explore models like the TJ-4522TN and TD-4750TNWB, which are purpose-built for large-scale operations and applications in manufacturing, warehousing and logistics.
• For affordability – consider an entry-level general organisation labeller like PT-H110, which provides dependable results for everyday labelling at a lower upfront cost.
Explore Brother’s full labeller range.
If you're labelling storage containers, school supplies or pantry jars, a compact label maker like the PT-H110 might be ideal. For larger jobs or specific tasks like cable tagging or file archiving, you may need a model with more advanced features like the PT-D610BT.
Brother offers a range of affordable, reliable labellers to suit different home uses, so if you’re still unsure, reach out to our team - we’re always here to help you choose the right product for your task.
You can but it’s not the best tool for the job. Ask any tradie: using the right tool means better, faster results. You can hammer a nail with a spanner, but it’s quicker and cleaner with a hammer. The same logic applies to labels.
While a standard inkjet or laser printer can handle occasional label printing, it often leads to wasted sheets, misaligned prints, or sticky residue that can damage your printer over time - especially with laser models where heat is a factor.
A dedicated label printer is designed specifically for labels. It’s quicker to set up, eliminates layout guesswork, reduces waste and produces durable, professional-grade results. No having to work out the label arrangement on an A4 sheet going through a standard desktop printer. You also won't face potential longer-term problems as a label printer is built to print labels all day, every day.
Brother Label Makers and Printers for home and work.
Browse and compare Brother label makers & printers. Discover our large range of handheld or desktop label printers for home, school or office. Whether you need to print durable laminated labels on our P-Touch label printer range or large shipping labels on our thermal label printers, we're sure to have a label maker to suit your needs.